Who Is Eetplan Idees?

Strategy + Mindset

We’re not your typical 28 Day Diet company. Our mission goes beyond simply making the diet accessible to the public. We’re dedicated to making your weight loss journey on the 28 Day Diet not only effective but also remarkably smooth and manageable so that you can stick to the plan and actually achieve your diet goal.

Our journey began in 2016 when we identified a significant gap in the 28 Day Diet landscape: the absence of well-organized and easily accessible resources. While others were fixated on quick fixes and temporary solutions, we had a broader vision. This led to the proud launch of the first-ever recipe book for the 28 Day Diet, marking the inception of our journey as Eetplan Idees Pty Ltd.

Our mission is not to conform; it’s to innovate by merging strategic methods with the power of mindset. Our ultimate goal? To equip you with knowledge, tools, and perspectives that extend far beyond the confines of a mere 28-day period. We aim to transform your weight loss journey, infuse it with heightened effectiveness, and seamlessly integrate it into your real-life routine.

So, let’s go on this journey together! Welcome to the reimagined era of Eetplan Idees, where our primary focus is on ensuring that your weight loss journey on the 28 Day Diet is not only effective but also incredibly smooth and manageable.


Every endeavor we undertake at Eetplan Idees, whether it’s crafting meal plans, imparting knowledge, or designing courses, is infused with PASSION. If something doesn’t ignite this passion, we reevaluate and refine until it does!

We attribute our continual growth and avoidance of stagnation to one key principle ā€“ infusing every step with JOY!

Our approach is anchored in the concept of ENJOYMENT. Whether it’s experimenting with new recipes, delving into cutting-edge nutritional insights, or interacting with our vibrant community, we find delight in every facet.

Our philosophy extends beyond our work, permeating into our daily lives. We’re driven by the pursuit of joy, both within and beyond our professional lives. And we extend this invitation to YOU!

We encourage you not to view your health journey as a chore. Instead, embrace it as an opportunity. Savor the flavors, explore the process, and design your LIFESTYLE with the 28 Day Diet Academy. Relish the voyage toward a healthier, happier you, each and every day!

Pioneers in Nutrition-Focused Wellness Programs

“At Eetplan Idees, we take pride in our legacy of successful offerings crafted for the 28 day diet SA. Over the years, we’ve developed a wide range of resources, from detailed recipe books to comprehensive diet guides. While these resources won’t be necessary for our Academy Members, their existence stands as a testament to our commitment to providing top-notch nutrition and wellness guidance for all our audiences.”

See how Eetplan Idees have helped their members:

Contact Eetplan Idees:

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